Lune Intelligent Systems
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Privacy Policy

Last updated: January 21, 2026

1. Introduction

Lune Intelligent Systems ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit our website.

We are located at Lancaster University, Bailrigg, Lancaster, LA1 4YW, United Kingdom.

2. Information We Collect

2.1 Information You Provide

When you contact us through our contact form, we collect:

  • Your name
  • Your email address
  • Your organization (if provided)
  • Your message content

2.2 Automatically Collected Information

When you visit our website, we may collect:

  • IP address (anonymized)
  • Browser type and version
  • Device information
  • Pages visited and time spent
  • Referring website

3. How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries and contact requests
  • Improve our website and user experience
  • Analyze website usage and performance
  • Send you updates if you've opted in (via email signup)
  • Comply with legal obligations

4. Analytics and Cookies

4.1 Microsoft Clarity

We use Microsoft Clarity to understand how you use our website and improve your experience. Clarity collects:

  • Session recordings (mouse movements, clicks, scrolls)
  • Heatmaps showing where users interact on pages
  • Device and browser information
  • IP address (anonymized)
  • Pages visited and time spent

Legal basis: Your consent (obtained via cookie banner)
Data retention: Microsoft Clarity retains session data for up to 90 days
Data sharing: Data is stored on Microsoft's servers in accordance with their privacy policy
Third-party policy: Microsoft Privacy Statement

4.2 Cookies

We use cookies and similar technologies to provide, improve, and analyze our services. Cookies are small text files stored on your device.

4.3 Cookie Categories

Necessary Cookies: Essential for website operation. Cannot be disabled.

  • Cookie consent preferences
  • Session management

Statistics Cookies: Help us understand visitor behavior. Require consent.

  • Microsoft Clarity analytics
  • Page performance metrics

4.4 Managing Your Preferences

You can control cookie preferences through the cookie consent banner displayed on your first visit. To change your preferences:

  • Click the "Cookie Settings" link in the footer
  • Clear your browser cookies and revisit our site
  • Use your browser's cookie management settings

Opt-out of Microsoft Clarity: You can opt-out by declining statistics cookies in our cookie banner, or by visiting Microsoft's privacy controls.

5. Data Storage and Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

Contact form submissions are processed through Formspree, a secure form handling service. Please review Formspree's Privacy Policy for more information.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

  • Contact form submissions: Retained for up to 2 years
  • Email signup data: Retained until you unsubscribe
  • Analytics data: Typically retained for 14-26 months

7. Your Rights (UK GDPR)

Under UK GDPR, you have the right to:

  • Access: Request a copy of your personal data
  • Rectification: Correct inaccurate personal data
  • Erasure: Request deletion of your personal data
  • Restriction: Restrict processing of your personal data
  • Portability: Receive your data in a structured format
  • Objection: Object to processing of your personal data
  • Withdraw consent: Withdraw consent at any time

To exercise any of these rights, please contact us at contact@luneintelligentsystems.com.

8. Third-Party Services

Our website uses the following third-party services:

Each service processes data in accordance with their respective privacy policies. We carefully select third-party services that maintain high standards of data protection.

9. Children's Privacy

Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by updating the "Last updated" date at the top of this policy.

11. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

12. Supervisory Authority

If you believe we have not handled your personal data properly, you have the right to lodge a complaint with the UK Information Commissioner's Office (ICO):